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Colpac Launches - Project Fuzione ™
One of the UK’s longest established manufacturers and leading packaging solutions companies, Colpac, has come together with the UK’s most proactive thermoforming company, Anson, to supply its customers with an integrated packaging solution; Fuzione ™ part of the Hybrid range.
The construction of this packaging with its unique ‘snap-lok’ system, gives customers a reassuring locking sound when the lid is fitted into place. This allows the customer to re-open and close the packs, suiting the lifestyle of today’s discerning customer and also playing a role in the issue of food waste. The packs have a shelf life of two days, dependent of course on ingredients and fillings.
Other competitive advantages include increased visibility of the product on show, including a blank canvas for logos and branding. The shape of the packs make them ideal for stacking, the bases are microwaveable and ovenable dependent on board specification and the range also has environmental credentials: the base can be fully biodegradeable, while the lid is currently 50% recyclable but with the possibility to increase this to 100% under certain conditions.
This range of innovative packaging has been received with excitement in the market place. The collaboration between Colpac and Anson in a joint marketing venture benefits the customer with the power of joint creativity and innovation. A single point of contact, more control, shorter lead times and no language or communication barriers are added benefits; in fact Colpac and Anson are only 50 miles apart. Add cost and logistics to this equation and the benefits of Colpac working together with Anson become all the more apparent.
The Fuzione ™ range has already won its first award. Colpac & Anson were very proud to accept the award for Product Innovation at the Foodservice Packaging Association’s Awards Dinner which took place at The Belfry Golf & Hotel Resort, Sutton Coldfield on 18 March 2010. Now in its seventh year the Product Innovation Award encourages and recognizes outstanding innovation within the foodservice packaging sector.
Colpac and Anson’s union demonstrates the effectiveness of working in strategic partnership and finding synergies without compromising beliefs.